Strategic branding & business developmental actions affect the future of the firm's practice, and are just as important as short term focus on increasing billable hours. Like most worthwhile endeavours, the marketing process requires effort, focus, and commitment.
As the well renowned former Harvard Business School professor and expert on the management of professional service firms - David Maister said, "Your billable time is your current income, but your non-billable time is your future."
WeYou Partners works collaboratively with the client in developing and executing strategies to position them in the industry as a thought leader and a market player. Strategies may include a healthy mix of both organic and inorganic positioning initiatives like:
Marketing plans & budgets
Media outreach & management
Activation scope management
Awards & accolades